Your questions about Purple Unity, answered
Clear answers before your first conversation
Find out what Purple Unity is, who it is built for, how it works with your existing systems, where your data lives and how to get started. Can't find what you need? Our team is happy to help.
Frequently Asked Questions
Is Purple Unity an integration platform?
Not in the traditional sense. We do connect your systems, but Purple Unity is not an integration platform or a system integrator whose end product is integrations. For us, integration is a means, not the goal. We create a shared asset context and collaboration layer on top of your existing systems, enabling people, partners, and systems to work from the same view. Connections through APIs, events, and MCP ensure that this context remains continuously synchronized.
Does Purple Unity replace our existing systems?
No. We connect, we do not replace. Your ERP, CRM, PLM, service platform, and IoT environment remain in place and continue to serve their purpose. Your existing investments are preserved. Purple Unity sits above these systems, bringing together the asset context from each of them into a single, actionable view.
Isn't this just another system added to the landscape?
Actually, it's the opposite. The goal is to eliminate silos, not create another one. For your service team, it is not yet another standalone login, but a single place where information that is currently scattered across systems comes together. If you offer customer portals or self-service capabilities, they operate on the same shared context rather than on yet another copy of your data. It is not an additional silo, but an overarching collaboration layer.
What is Asset Collaboration Experience (ACX)?
ACX is the experience created when everyone involved around an asset works from the same up-to-date view: your team, your customers, your partners, and your suppliers. Every interaction builds on what is already known instead of starting from scratch each time. For customers, this results in a more consistent and faster journey throughout the entire asset lifecycle. In other words, ACX is the customer experience outcome of a shared asset context, with the asset as the central anchor point.
How do I get pricing or see a demo?
Purple Unity is sold through a sales conversation: there is no self-service signup, public checkout or published pricing. Request a demo to see the platform, or contact us with a specific question or requirement.
Who is behind Purple Unity?
Purple Unity is an initiative of Iquality, a Dutch software company based in Nijmegen and part of The Digital Neighborhood. The platform is built on years of experience in complex software development, integrations, and digital collaboration. Quality and security are supported by recognized standards, including ISO 9001, ISO 27001, and SOC 2 Type II. Organizations such as Damen use Purple Unity to make asset data from multiple systems available to customers, partners, and employees.
